The Keys to Online Success

keys to online successThe question is, when it comes to making money online and finding online success, do programs or business models matter? For me the answer has been both Yes and No.

Yes, because the business model that you are involved with can determine the type of success you have as well as how much work you have to put into it and how difficult a sell it is to the customer. I mean, if you do not have a product or service or opportunity that someone else is willing to pay for or get involved with then you may just be out of luck.

So you do need a proven program, no doubt about it, but I also say that programs don’t matter because if you cannot market your product or service, no matter how good it is, you may as well accept the fact that you won’t make a dime. You have to get the training and education required to learn how to generate leads, convert those leads and earn an income.

Generally speaking, there are 5 key components that you need to look at when building a business online.

  1. Program/business model
  2. Training
  3. Marketing system
  4. Mentor/coach
  5. Commitment

The first key component is getting involved with a program that is conducive to the internet marketing world. There are many different income generating programs out there. I personally am involved with a couple and they ALL generate income, but some are just better than others due to my personal requirements (I like residual income) and the amount of work I must exert to build these businesses.

The second component is training. You must get the proper training to get your project off of the ground. There are many different methods of generating targeted visitors to your site and it isn’t that difficult provided you learn and develop the skills necessary to build a business online. There are many successful marketers that provide some training, I personally have a six week training course for people that are interested in learning how to market online and it’s free. (Elite Marketing Systems Group – Six Week Intensive)

A Marketing system is extremely important for a variety of reasons, but mainly due to the fact that most people are not born hard “closers.” I mean let’s get real here, someone that is an super-awesome sales dude or dudette is probably going to find success no matter what the program, right? But what about the average person, how do they find the same success? The rest of us find online success by creating marketing systems that do the informing and selling. This is a key skill that will help the most shy person in your organization become a high earner from recruiting and sponsoring.

Having a mentor or coach around to teach you how to do all of this is HUGE! When someone with experience is willing to take you by the hand and show you “the ropes” you are about 5  steps ahead of everyone else. There is no replacement for someone that is willing to guide you through the rough waters of internet marketing or network marketing. These folks will show you what works, what doesn’t and will help you stay on the most direct path to help you achieve your goals.

Of all of these components, and all of them are important, perhaps the most important is YOUR commitment. Most of us have heard the quote, “You can lead a horse to water, but you can’t make ’em drink.” That is true for anything – and people as well! I can show you exactly how to find markets of people looking for what you have, how to drive this targeted traffic to your sites and how to convert this traffic, but I can’t make you do the work necessary to get the systems in place and to be quite honest, if a person isn’t willing to commit to their own success, then why should anyone else?

Your own efforts will determine how far you go. Your own commitment level will be the main motivating factor as to how much success you will achieve – no matter what the business model or plan.

As I’ve stated above, all of these components are incredibly important. All of the pieces fit together to form the picture of online success, but you do have to make a choice to go after what it is that you want. Once you do that, find the program, find the training and marketing systems and the coach that will take you to the next level. You’ll just have to bring your commitment to the table, but when you do – the treasure you seek is not that far away.

 

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The Need For Real Training

real trainingHow many time have you heard someone trying to “get you into” their business talk about how you would receive all of the training and support from the company once you signed up? Of course, once you in the program those first few days are extremely exciting! as the days pass and the “new” wears off iyou start to see the holes in the program and one of the biggest is the lack of a comprehensive training system.

I think one of the things that folks really need right now is a training program, even a course with a classroom, where they can come to learn from successful marketers and business people.

You see, you have to really understand something about me. I try to run on common sense and common sense tells me that there are a lot of people out there that would like to make some extra money online and even learn how to do this stuff well enough to make a career of it and that what they need is the education required to actually be able to pull off this whole idea of working when you want and where you want. Now if I use my common sense, I’m going to end up designing and implementing some course of instruction to serve those folks.l

Hmm. Novel approach to a problem that just shouldn’t exist. I say this problem shouldn’t exist because this is the very thing that network marketing programs and internet marketing “gurus” have said that they offer is training. Most of the time you get all signed up, these folks throw you a bone in the form of a link or two and maybe a video or an ebook and call that training. They ALWAYS seem to be able to offer tools that you can buy that will help you build your business, but this always seems to be a way to help these folks pad their own wallets.

People need training, it’s as simple as that, and most businesses are not providing it. So, without a doubt, there is a huge market for real training. I’m talking about a comprehensive training package here that people can sign up for, go through and come out on the other side with information that will propel them to the next level.

So what would the average person be able to complete if they had a real, comprehensive training course that would educate them in the ways of proper internet marketing techniques, methods and strategies? My belief is that it would be a HUGE benefit and you would see a rather large group of folks able to achieve online success.

This is the thought behind my latest adventure also known as The Elite Marketing Systems Group! This group does in fact take a novice marketer, give them the information in a six-week, step by step course that will teach them how to effective market, generate traffic and convert that traffic using various, but typical systems. There is no fee associated with this training, but there is a price to pay.

First, a person that wants this training is going to have to commit to a training regimen that is similar to an online training course.

Second, there is an opportunity that is attached to this program that everyone would have to join – there is no charge for joining, so this shouldn’t be a big deal.

Other than these two requirements, there is very little else that we concern ourselves with. This, hopefully, is going to be a “game changer,” and I have every intention of changing how business is conducted. So, if you are looking for something new, something that can really help you, this may be where you want to start!

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Empower Network Training System: One of the Best

One of the greatest benefits to joining the Empower Network is the empower network training system. Combined with the blogging system that is in place, the empower network training system is by far one of the best and most comprehensive training systems offered that actually teaches the exact methodology that professional marketers use to rank well with their blogs and websites.

empower network training system

I have been training people online now for a couple of years. As my students already know, I am a huge fan of setting up blogs and article writing. I am also really starting to like video marketing as well and I have specific reasons for this. First of all, when set up correctly, and the empower network training system helps with this, as you employ these marketing techniques of article writing, blog posting and video production you will reap the benefits for a long time into the future.

Speed Up Your Marketing Education with The Empower Network Training System

What I mean by this is that in creating this content you main goal needs to be that you are going to deliver some relative and useful information. This is one of the things that the empower network training system is going to teach you. The reasons for this are simple. First, you are going to have a better shot at creating a following with your information because people are going to be receiving the benefit of learning how to do this stuff correctly – that is a huge plus – and second, the information has a certain “stickability” factor associated with it.

You create useful and valuable content today and it will be around for months and even years into the future. This is one of the easiest ways to achieve the leverage that you are looking for from the Internet. Essentially you are creating an “army” of sales associates with your articles and videos that work 24/7 365 days a year! Exciting stuff!

The empower network training system covers this information and covers this content in detail. We show you exactly how to use the empower blogging system and how to achieve first page rankings for keywords and key phrases by showing you exactly what you need to do in terms of creating content for your blog as well as marketing and promoting your blog.

One of the key advantages that novice marketers will have coming into the system is having a blog with the empower network. This is where the empower network training system really is able to shine. Because we are able to leverage the membership all contributing to one blogging platform, the empower network blog gains a ton of credibility and authority with the search engines.

The Empower Network Training System: Take Your Knowledge With You

If you took the information you learned from the empower network training system and applied it to your own unique blog, you would eventually achieve a level of credibility and authority on your own, but it may take months and months of effort. With the empower network you have that credibility and authority right away. Very powerful stuff!

Look, there are a lot of people that are coming online right now looking for the best way to start generating an income online. You can do this with an many different programs including other affiliate and mlm programs. These opportunities may even have their own “training” sites and pages and you could probably learn a few things with them, but do they have a proven track record like the empower network training system does?

Learn EFFECTIVE Techniques With The Empower Network Training System

The problem with the internet and learning how to market effectively online is not a question of whether or not there is enough information, the problem is there there is so much information that is not properly organized, training systems that are not properly structured. With the empower network training system you come into this new environment with information that is proven to work, that is proven to help newbies earn an income. The only missing part of the formula is YOU!

empower network training system

What Are Your Dreams Worth

If you are really, truly, seriously interested in learning how to make an income from the internet, then take a step in the right direction and join the empower network today. Are you afraid that you might lose $25 or even $50 bucks??? If that’s what is keeping you from signing up I don’t even know how to respond to that, aren’t your dreams and lifestyle goals worth a little bit more than that? For those of you that believe your dreams are worth more, join EN today and go through the empower network training system and learn how to live your dreams now.

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Answering the Questions of an Internet Marketing Newbie

internet marketing newbiesA lot of times when I am teaching new students or promoting a new product I will have one or two that will give me a call and ask me simple questions about marketing and I’m pretty happy to help them out if I can. Of course, I don’t know everything, but I’m always willing to share what I’ve learned over the years.

I also get receive questions such as:

How long will it take to make money with this program?

Can I really generate traffic to my site with classified ads?

Do I have to start a blog?

Do I have to own my own website?

What’s the fastest way to start making money with [insert any program here]?

What I always have to remind folks is that internet marketing is a process. It’s a process of learning and it’s a matter of developing a consistent process in terms of the actions you take to market yourself and your products or services.

But, I’ve decided to answer some of these questions as I’m betting that I’m not the only person that gets them and sometimes it is just nice to get a different, although not necessarily better, perspective!

How long will it take to make money with this program?

To be completely and absolutely honest with you, there is not really any way that I can answer this question. It depends.

I know people that can sign up for a program in the morning and be receiving money in one form or another by the evening. It all comes down to how well you can market. Ironically, people that KNOW how to market online do not answer this question…they already know whether or not they can make money with the program and generally know about how long things will take.

The better you can learn to market and the more effective you become will radically change how long it will take to make money with any program.

Can I really generate traffic to my site with classified ads?

I never understand why people ask if it is really possible to promote their sites with a method that I recommend and teach. I just want to say, “No, I’ve been lying this whole time because I just want to watch you squirm.”

You absolutely can generate traffic to your site with classified advertising if you:

  1. know where to post ads
  2. know a little about ad copy
  3. post consistently

We have all heard of craigslist.com and it gets a lot of traffic, but posting in there a few times a week and doing nothing else is not going to get you anywhere. I always teach post 3 times a day everyday, post in different cities and post links that promote curiosity in what you have to offer.

Do not try and explain the entire program you are marketing. Focus on the market you are trying to attract. For example, if I want to attract stay at home moms, then I will write a headline like:

Simple Program Allows Moms to Work From Home

Just about any stay at home mom will at least look at this ad. You would just ad in something like “No experience required, free training included,” and you would then provide information to a website or capture page. You want people to start seeking your program or system. Let the system sale the opportunity. I don’t like to sell and chances are the people answer this ad don’t want to sale either and they especially don’t want to be sold! Remember, it’s called attraction marketing.

Do I have to start a blog? or Do I have to have my own website?

I would love to tell people, “Yes, you need a blog. Your competitor has a blog or a website, your consumers want to go to a blog or website. Of course you need a blog.”

The truth is, “Not necessarily.” I highly recommend a blog, not a standard or typical website platform, but a blog. Many reasons for this, but blogs are very Google and other search engine friendly. Blogs can rank well and rank fast. Today blogs are very customizable, especially WordPress blogs with all of the different plugins you can add.

You want to start branding yourself as an online marketing professional and a blog is one of the best ways to start doing this. Basically, you want to ask yourself are you going to do this with long-term goals in mind or are you just wanting to make a hundred bucks and move on down the road. The choice is yours.

internet marketing newbieOne thing that you have to get right in the head about straight away is that marketing online is a process. There is a steep learning curve that we all must get through and the education never stops! As the internet changes, as the algorithms of the search engines change we must adapt and we must learn the new rules, but if you are willing to learn and if you are willing to put forth the consistent effort to build something grand, you will find online success.

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Information Overload! 16 Steps to Page One!

steps to page oneI speak with a lot of people every week that are interested in making money online and internet marketing as a career. They all tell me that they don’t really know where to start. They talk about how much information there is to learn and how overwhelming it all seems…information overload, very typical and while there is a lot to learn, you also have to learn when to apply it.

Here Is Your Online Guarantee

Another lesson that you will want to learn, and this is one of those guarantee moments as in I guarantee that this will happen to you. Ready? Here it comes…You are going to make mistakes! What??? Yep, that’s right, you are going to make a mistake. You are going to write a post that veers off of topic from time to time. You are going to forget all of the little SEO elements for your article. It may not hit page 1…OMG!

Remember one thing. This was passed on to me from a friend a long time ago. We both worked for a plumbing company and some guy was telling my friend he had never broken a toilet on installation. My friend, a real wise guy, looked at him and replied, “Then you haven’t installed enough of them.”

The lesson was simple. Those that don’t make mistakes aren’t doing much if anything at all. Don’t be scared. Get out there and make mistakes and then learn from them. You’ve heard the term “fail your way to success,” haven’t you? Of course you have. The Japanese proverb goes like this:

Fall down seven times, get up eight

One of the problems I see in this business, and others, is folks that are learning and starting to get a grasp of what is happening begin to focus on the little things so much that they forget to market. I mean you have someone that is worried about how well placed their key phrase is within their blog post. Then, of course, they need to find the right image or two for the article and craft the right header tags and title…got to make sure that the SEO is just so!

Am I Doing This Thing Right?

Then there is the whole matter of back links, how many do we need? Oh shoot, I forgot to bookmark this article, better get back there and do that…what was that site again? Ping.fm? Yeah, that’s the one. Is it done?

What about facebook, did I put anything on facebook? Did I make a post? Oh crap, what else did I forget? Am I ever going to get this thing down? Why does it keep changing?!

Does that sound familiar at all? Listen, I know there are a lot of steps when it comes to working up a key phrase and trying to get it on the first page of Google, nothing wrong with that, but remember that while there is a science to getting on the first page of Google and the other search engines with our content, there is also an art to online marketing. Sometimes less is more.

Facebook Fun?

I remember when I first started toying with facebook. As with anything new, I started reading everything I could trying to find the “secrets” of the social media gurus. I did everything for a while. I went out and made tons of “friend” requests, joined various groups and essentially wasted a LOT of time on the site checking out other profiles when I could have been applying that effort to something more rewarding in terms of traffic.

That said, I like facebook because it is a great place for me to market my blog posts and get some immediate traffic. I’m still building my traffic stats up, but it’s tripled in the last month or so (and not from facebook). Like everyone else, I’m learning. I’m learning not to waste my time on worrying about how many back links I’m getting and where from. I’m learning to write my articles well, to provide good, useful information to people that are interested in similar subjects. I’m learning to build a subscriber base.

I’m not suggesting that you don’t put together a good strategy of a few methods and techniques, but relax. If this stuff is work, then you are doing something wrong! Have fun.

For every five or six posts that I make, there is only one or two that I am writing in order to generate specific, targeted traffic. Why? Because it takes too damn long to get all of the necessaries out of the way so that the article or post will rank well on the search engines. Since I like to post everyday, or close to it, trying to hit #1 for everything is just a bit ridiculous. Sometimes I just want to write, sometimes I just have something to say – or carry on about.

My Crazy Linking Strategy, So Cool I Can’t Keep Up!

When I am ranking I do have a strategy, I do have a process and if you would like to copy it, then be my guest. It goes like this:

  1. Bad-ass research – You just have to find the right key phrase. Good traffic, but not a lot of competition. A little is OK, but not a lot.
  2. Write an interesting article – This isn’t that hard. Remember that you are unique, some people will relate to you, some won’t. Write for yourself. Just make sure it is useful material for the next guy. If you have a sense of humor, use it, but don’t make it a comedy piece unless you are a comedian and it is a comedy piece.
  3. SEO – Make sure all of your on page SEO stuff is sorted out properly. h1,h2 and h3 tags with the key phrase, title with the key phrase, key phrase in the body 1.5% to 3% density, an image with the alt phrase set to your key phrase, an internal follow link and any external links made no follow links. Got that?
  4. Pings! – Go to pingler.com and send out pings. You should also have an updated ping list set up in your WordPress site also. Yippee! Don’t spam with your pings. There is a good plugin that you may want to install titled cbnet ping optimizer. Sort of guards against you accidentally pinging over and over when you are updating a post.
  5. Ping.fm – There it is, set up your social bookmarks and submit links to all of them. This takes care of facebook too (link your YouTube account with your facebook account and that will also give you a good post on facebook.)
  6. Socialmonkee – If you don’t have a socialmonkee account, get one, it’s free to use and it works! Those are two wonderful criteria for joining any bookmarking site!
  7. Second article – Now write a second article on the same key phrase and submit this one to ezinearticles.com – they are still the King when it comes to ezine sites.
  8. Third article – Told ya this was work! Write a third article and spin it with the best spinner software. Get a 75% or better spin on your article and then generate 500 or so articles.
  9. Submit Articles – First post articles on five to ten article directories pointing links back to your original post. Copy these URL addresses – you’ll need them later.
  10. Post on Unique Article Wizard – Take 3 of your spun articles and post them on unique article wizard. Point the links in the author’s resource box to your blog post and domain.
  11. Submit more articles! – Submit to ten more articles with links pointing back to the second tier articles (the original articles you submitted to).
  12. Unique Article Wizard…again! – Post another three articles on UAW. Link back to the original articles.
  13. Hubpages and Squidoo – use both hubpages.com and squidoo.com and point the links back to your domain and post.
  14. Video – Make a video around the same key phrase. Post the video on YouTube with links back to your blog post. Go to ping.fm again and post to your social sites with this video.
  15. Unique Article Wizard Act III – Submit yet another three articles to UAW and link back to your hubpages and Youtube video.
  16. PDF – Make a pdf file of your blog article and submit it to:
    1. Scribd.com
    2. SlideShare.com
  17. Take a break, you deserve it!

Now that you have “the list,” get off of your butt and make something happen. Experiment, find out what works for you. Don’t stop until you start seeing the results you want to see. Whether you are just putting a bunch of information out there to get off of your chest or you are trying to make money online (I do it with simple money making programs and more) at least now you have an idea of how to get the natural, organic traffic from the search engines.

If you are like me, you are going to want to get this thing going to the point where it is getting bigger on its own and you are sipping Mai Tai’s and curling your toes in the sand, but for God’s sake, no matter what, make sure you have a good time – this is suppose to be fun!

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